The iOS seven refresh, unveiled at the company's annual Worldwide Developers Conference, includes a slew of major style changes, still as multitasking support for all apps.
"It is that the biggest amendment to iOS since the introduction of the iPhone," Cook same to a ovation from a crowd of Apple fans and developers.
iOS seven: The new iOS 7 is a lot of colorful than the previous iteration, and therefore the face was optimized for easier reading. a brand new swipe-left gesture lets users toggle seamlessly between programs, a double-tap of the house button displays cards of all the apps presently running, and a slick center lets users regulate settings or play music.
The campaign browser received a giant update, with a tab-swipe style that resembles iTunes' cowl Flow. The iOS seven camera provides a lot of picture choices, like wide setup or special filters. Now, photos may be organized into "moments" and "collections" organized by time and placement. And a brand new feature known as bringing provides one-tap access to share things with alternative iOS seven users, as well as photos with friends.
Related story: half dozen best new Apple merchandise from WWDC 2013
The sleek iOS seven is that the production of Apple style whiz Jony Ive, UN agency recorded one amongst his trademark white-background videos to spotlight iOS seven and in many ways, a brand new starting," Ive same within the video.
iTunes Radio: the opposite huge announcement was Apple's long-rumored streaming music service. ITunes Radio is made into iTunes suggestions supported user preferences. The service is free with ads, whereas subscribers to the $25-a-year iTunes Match program will not see ads.
Apple did not say a lot of else concerning its service, however an enormous like Apple might shake up a field already packed with competitors like Spotify, Google (GOOG, Fortune 500), Twitter, Mog and plenty of a lot of. Investors within the most evident iTunes Radio rival, Pandora (P), did not seem to worry, though: Pandora shares closed two.5% higher once Apple's event.
Macintosh: Earlier within the keynote, Apple discovered AN update to the mack software. Craig Federighi, Apple's SVP of software system engineering, showcased the new mack OS X ten.9, dubbed "Mavericks." The nickname, galvanized by a preferred American state surf spot, could be a departure from Apple's previous cat-themed OS X releases.
The Mavericks update includes a tabbed iCloud "keychain" service stores passwords, credit cards and Wi-Fi network login data across all Apple devices.
Apple additionally unveiled a brand new MacBook Air line, that comes loaded with Intel's (INTC, Fortune 500) just-released "Haswell" processors and nearly double the battery lifetime of their predecessors.
Marketing chief Phil Schiller additionally previewed the long-awaited new mack professional, taking an effort at Wall Street analysts UN agency have criticized Apple latterly.
"Can't pioneer any longer, my ass," Schiller declared throughout the mack professional preview, drawing laughs from the audience. The mack professional are assembled in America, tho' the corporate did not say wherever the components are factory-made.
Apple (AAPL, Fortune five hundred) was one amongst the worst performers within the S&P 500 (SPX) within the half-moon of the year. whereas shares have recovered a little latterly, they are still off eighteen year-to-date.
Apple shares closed the day one hundred and twenty fifth lower, once mercantilism up one hundred and twenty fifth throughout the event.
"It is that the biggest amendment to iOS since the introduction of the iPhone," Cook same to a ovation from a crowd of Apple fans and developers.
iOS seven: The new iOS 7 is a lot of colorful than the previous iteration, and therefore the face was optimized for easier reading. a brand new swipe-left gesture lets users toggle seamlessly between programs, a double-tap of the house button displays cards of all the apps presently running, and a slick center lets users regulate settings or play music.
The campaign browser received a giant update, with a tab-swipe style that resembles iTunes' cowl Flow. The iOS seven camera provides a lot of picture choices, like wide setup or special filters. Now, photos may be organized into "moments" and "collections" organized by time and placement. And a brand new feature known as bringing provides one-tap access to share things with alternative iOS seven users, as well as photos with friends.
Related story: half dozen best new Apple merchandise from WWDC 2013
The sleek iOS seven is that the production of Apple style whiz Jony Ive, UN agency recorded one amongst his trademark white-background videos to spotlight iOS seven and in many ways, a brand new starting," Ive same within the video.
iTunes Radio: the opposite huge announcement was Apple's long-rumored streaming music service. ITunes Radio is made into iTunes suggestions supported user preferences. The service is free with ads, whereas subscribers to the $25-a-year iTunes Match program will not see ads.Apple did not say a lot of else concerning its service, however an enormous like Apple might shake up a field already packed with competitors like Spotify, Google (GOOG, Fortune 500), Twitter, Mog and plenty of a lot of. Investors within the most evident iTunes Radio rival, Pandora (P), did not seem to worry, though: Pandora shares closed two.5% higher once Apple's event.
Macintosh: Earlier within the keynote, Apple discovered AN update to the mack software. Craig Federighi, Apple's SVP of software system engineering, showcased the new mack OS X ten.9, dubbed "Mavericks." The nickname, galvanized by a preferred American state surf spot, could be a departure from Apple's previous cat-themed OS X releases.
The Mavericks update includes a tabbed iCloud "keychain" service stores passwords, credit cards and Wi-Fi network login data across all Apple devices.
Apple additionally unveiled a brand new MacBook Air line, that comes loaded with Intel's (INTC, Fortune 500) just-released "Haswell" processors and nearly double the battery lifetime of their predecessors.
Marketing chief Phil Schiller additionally previewed the long-awaited new mack professional, taking an effort at Wall Street analysts UN agency have criticized Apple latterly.
"Can't pioneer any longer, my ass," Schiller declared throughout the mack professional preview, drawing laughs from the audience. The mack professional are assembled in America, tho' the corporate did not say wherever the components are factory-made.
Apple (AAPL, Fortune five hundred) was one amongst the worst performers within the S&P 500 (SPX) within the half-moon of the year. whereas shares have recovered a little latterly, they are still off eighteen year-to-date.
Apple shares closed the day one hundred and twenty fifth lower, once mercantilism up one hundred and twenty fifth throughout the event.
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